Recommended this season is for girls to create with DYO (Design Your Own) products. Tween girls love to make and wear jewelry. It is one craft that really unleashes a child’s imagination and creativity. Charmazing™ Color Me Up from Wooky Entertainment Inc is one of the most sought-after and anticipated items of the 2014 holiday season. Charmazing by Style Me Up is a brand new line of trendy charm bracelet activity sets aimed at girls 8+. The concept behind the new line is to provide young girls with the tools they need to create their own fashion statements and to empower their self-expression and confidence in both the physical and digital world.
The line comes with an inventive new app to fully engage girls in the digital space. Girls can scan their Charmazing charms in the virtual Charmazing world where they can trade with friends and connect with other fashionistas. The Charmazing app is available for download from the Apple® App Store and Google Play™.
Charmazing provides tweens with more than 100 different charms in 11 unique themed collections categorized into two worlds, Karma (positive energy) and Nature (powerful energy).
- Charmazing Let’s Get Started – Creativity starts here with this set that comes in 5 different collections, enabling designers to personalize their bracelets according to these themes: Wildlife, Seaside, Lucky, Heart, and Emoji.
- Charmazing Charmastation – A unique bracelet workstation that keeps individual bracelets secure so charmasters can work their creative magic. Additionally, there’s a storage compartment to neatly stow and organize materials.
- Charmazing Deluxe Kit – This complete set comes in both Karma and Nature World themes, enabling tweens to design 6 unique bracelets. Also included is the Charmastation bracelet working station, thread, beads, and chains.
- Charmazing Color Me Up! – There is a rainbow of customizable options from 3 inspiring themed collections: Seaside, Seasons, and Heart. Each features 6 charms, energy cards, and beads.
Available exclusively at Toys“R”Us USA nationwide and at Toysrus.com these bracelets are really easy to make and are totally on-trend. The bracelets can even be made and given as gifts to others. The Color me up set comes with instructions to make 3 different bracelets.
They have easy directions to follow and there are a few extra beads included, if you want to make your own design. The back of each charm has a special code. You download the app from the app store and then scan the codes in.
The Charmazing Color Me Up Collection is among the playthings on the 2014 Toys R Us Hot Toy list, so you can expect that it will be rather well-liked this year.
For more on Charmazing by Style Me Up visit www.charmazing.com.
Charmazing is available internationally starting January 2015.
About Wooky Entertainment Inc.
Wooky Entertainment is a Montreal-based brand development company that produces and distributes high-quality, trend-right products worldwide. The company’s portfolio includes six standout brands for boys and girls of all ages: Style Me Up!®, Block Crayon™, Bloco™, Mathable®, Artzooka!™, and Design Masters™. Wooky Entertainment aims for excellence in creativity and design. The company’s goal is to present the latest, freshest, most fashion-forward innovations for everyone! For more information visit http://www.wookyentertainment.com.